BackupAssist as a Service launched in North America

Published: Wednesday, 28 June 2017 08:48

BackupAssist, a provider of automated Windows server backup and recovery software for small and medium enterprises, has announced the launch of its BackupAssist as a Service (BAaaS) and MSP Program into North America. Already successful in 165 countries across APAC and Europe, the expansion of the programs into North America responds to the increasing demand by SMEs, and the MSPs that serve them, for enterprise-class backup and disaster recovery with flexible cloud storage options to meet today’s IT and business requirements. 

BackupAssist has also announced that it has entered into agreements with DeltaCon, Inc., Extreme Technology, and iSpeed Solutions to offer its BAaaS to their North American end clients.

BAaaS enables MSPs to license BackupAssist as a monthly utility subscription.  In doing so, the MSP can win new business and grow existing accounts by offering end clients the ability to evolve their backup/recovery investment from a capital expenditure (CAPEX) to an operating expense (OPEX).  MSPs benefit from zero upfront costs, large profit margins, automated billing and payments, a dedicated MSP Channel Manager for pre- and post-sales support, a dedicated technician, training, and marketing material.  MSPs also enjoy seamless management of end client subscriptions, seamless deployment of multiple licensees, invoicing, and real-time client alert messaging via the intuitive dashboard of the BAaaS Portal.