KPMG survey identifies the long term damage to businesses that cyber attacks cause

Published: Friday, 17 April 2015 09:21

A cyber attack could cost a business its investor backing, according to new research by KPMG. A survey of global institutional investors found that 79 percent of investors would be discouraged from investing in a business that has been hacked. The research surveyed 133 global institutional investors with USD$3+ trillion under management.

The survey also found that investors believe less than half of the boards of the companies that they currently invest in have adequate skills to manage cyber risk. Furthermore, they believe that 43 percent of board members have unacceptable skills and knowledge to manage innovation and risk in the digital world. This sentiment was mirrored in a recent KPMG survey of FTSE 350 businesses which found that 39 percent of boards and management agreed they were severely lacking in their understanding of this area.

Malcolm Marshall, global head of KPMG’s cyber security practice, comments:

“Investors see data breaches as a threat to a company’s material value and feel discouraged in investing in a business that has had its sensitive information compromised.”

“Following a number of high profile breaches, we are seeing global investors waking up to the issue of cyber security. The ripple effect of this has seen investor appetite for cyber businesses increase, with the survey revealing that 86 percent of investors see it as a growth area.

“There is an expectation from investors for businesses to increase their cyber capabilities from top to bottom, including the board. In a world where breaches are common, is reasonable to expect boards to have prepared themselves. My personal experience of working with organizations that have been breached is that businesses that are generally well run and understand risk, are better prepared for future risks. A serious breach brings the competence and team work of senior executives and the board into sharp focus. What we are seeing is companies struggling to demonstrate that they are taking cyber risk seriously to their existing and potential investor base. The inability to demonstrate that a business is doing so could make it a less attractive investment proposition.

“A good start would be for boards to elevate cyber higher up on the agenda and invest more time towards it. Our survey reveals that 86 percent of investors want to see an increase on the time boards spend on cyber compared to last year.”

Malcolm Marshall suggests that boards need to consider the following to be cyber secure:

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