The Federation of Small Businesses (FSB), in partnership with Abbey Protection Group, is launching a new crisis PR management service for the UK’s 5.5 million small businesses.
Loss of reputation is now one of the biggest risks to businesses in the UK but, despite this, almost no small businesses have access to professional in-house PR advice, and very few have access to an external PR agency.
The number of small businesses asking FSB for advice in this area has risen hugely over the last year.
The new service, FSB PR/Crisis Management, includes specialist crisis PR advice, as well as insurance cover. It is an additional benefit available to FSB Business Essentials members.
The new offer includes crisis communications support provided by RMS PR, a range of practical DIY guides, a telephone helpline and comprehensive 24/7 crisis management for business-critical situations.